How to Grow a Small Business: growth marketing for startups (Part I)



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If you are just starting your business, figuring out your growth is, well, tough. There’s little money to spend, the product is still early or unfinished- and convincing people to join or to pay is harder.

In this video, we cover:
-Growth at the early stages: 02:11
– Growth = Product: 02:27
– Do not Hire an Agency: 02:54
– Growth Costs are not an Expense: 03:27
– Be prepared to spend money: 04:08

-Unit economics: 05:35
– CAC: Cost of Acquisition 05:46
– Cost per Sign Up or cost per Download: 06:09
– Lifetime Value: 06:21

-Basic Growth Tactics: 07:30
-The Growth Marketing or Growth Hacking mindset: 09:39

Now why these topics? Because they relate specifically to our experience- and we consider ourselves subject matter experts in most of these.


Thank you for watching this video. We really hope you found it useful. Give us a like if you found this useful and let us know in the comments what you think.

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#smallbusiness #GrowthMarketing #startups

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27 comments

  1. Sean Santoro

    Great info. So much to learn👍👏👏 Thank you for dedicating the time and efforts to make this 👍

  2. What’re your thoughts on doing things that don’t scale?

  3. ABOLAJI Oluwatobi Omitogun

    I have a big regret allowing a startup to hire an agency… although I tried my best to push the ceo not to

  4. Giorgos Christoforou

    but what if you are alone? thats the problem

  5. Rishub Handa

    As a new founder, I can’t thank you enough for your videos. Truly I’ve learned more in 10 minutes here than 10 hours of research on my own

  6. royal falconpro

    And I'm 10

  7. royal falconpro

    Thanks for the tips slidebean

  8. royal falconpro

    I will try to start my business and beat Jeff bezos and be a trillionare

  9. Yes sir your right I am earning 1500$ per week . I want to put my business online so I want an website I just contact with https://instagram.com/mayacro_ on Instagram they create an osm website for me and now I am earning lots of money 😄

  10. Muhammad Khairul

    quality content

  11. Frank Dierolf

    I am a classical Prezi User, but your amazing Content let me think if i switch.

  12. Voltaire Pabustan

    Such great information!

  13. Jesse Flores

    Great tool highly suggest it an very affordable. @t

  14. Under Review

    Need help to grow your business? We use the data you use to analyse how you can improve your business! Visit Our Website for more information. http://www.under-review.co.uk

  15. nice simple overview. Knowing your numbers is key, especially early on

  16. Jorge Rangel

    The Caya section made me laugh so hard

  17. Joseph Gendron

    Awesome, thanks!
    Although @ 9:10 you say Business Development is obvious. But I only recently discovered what it meant and I'm not quite sure I really do. "Business" is a very vast word and "development", well aren't all 19 points tools to develop your business?
    So according to what I understand, business development is like partnering with an other business in order to widen your reach. For example a wedding photographer and a wedding planner recommending each other. Am I right? And if I am, this isn't obvious 😉 I'd gladly like to learn more about that.

  18. Megat Ahmad Najmi

    The most on-point content in 11 minutes. Glad I'm stumbled into this!

  19. TrAsH Gaming

    I know about a product that can change technological state in my country. But it is hard to make the product as I cannot hire anyone worthy to make this product. I'm 13 but if you help me out, I'll be great.

  20. Micheal Raymond

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  21. Informative

  22. This is the type of information usually obtained in a paid workshop. Thanks, just recommended the channel to my bestie.

  23. RAHUL PANICKER

    With 1.5 billion users, your customers are certainly on WhatsApp, here’s why your business should be too- http://s.engati.com/2rg

  24. Bojaca torres beatriz

    I never really believe in this forex stuff, but Mr Nicholas made it clear and understand. I got paid of £22,550 after a week of trading and I glad I'm among those earning from Bitcoin investment. I want you all to learn from this guy @nicholas__fxtrade on Instagram

  25. Rahul Pahuja

    Did not know about those 19 channel Thanks caya

  26. Rahul Pahuja

    Infinite traction caya

  27. Michael Santiago

    Great content as usual! Keep them coming, pls…🥰🥰🥰

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